The introductory chapter aims at presenting the most important aspects of the book exploring the European policy strategy for gender equality, known as gender mainstreaming. The book focuses on the historical and socioeconomic changes in Europe regarding gender mainstreaming strategy and gender equality as a concept, while previous contributions focused only on specific aspects (legislation, economy, and politics).Furthermore, the connection between the institutional level of policymaking and the local implementation of European laws in the field of gender equality is an innovative issue because that was not so often connected with the topic of the gender culture of European societies or with their individual opinions/attitudes on gender roles. Lastly, the book explores innovative intersections between the fields of gender policies and survey research in order to investigate how GM policies affect regional gender cultures. In this way the issue of gender mainstreaming is observed as an ‘evergreen’ topicin the context of the changing beliefs, social structure, economics and political configuration of the European Union from the beginning till now, and with some critical points to be addressed for the future (such as economic crises, migration and integration process).
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