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Alcohol and moral regulationPublic attitudes, spirited measures and Victorian hangovers$
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Henry Yeomans

Print publication date: 2014

Print ISBN-13: 9781447309932

Published to Policy Press Scholarship Online: January 2015

DOI: 10.1332/policypress/9781447309932.001.0001

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An Age of Permissiveness?

An Age of Permissiveness?

(p.129) Five An Age of Permissiveness?
Alcohol and moral regulation

Henry Yeomans

Policy Press

This chapter stretches from the 1920s to the 1960s, during which time the public profile of the ‘drink problem’ was relatively low and traditional constraints on lifestyle and pleasure began to be challenged. As evangelicalism declined and welfarist forms of government expanded, public alarm about drinking lessened somewhat and beer consumption even became seen aspartly positive during World War Two. So was this an age of permissiveness? This chapter explains that, despite these changes shifts in the contours of the ‘drink problem’, phenomena such as youth drinking and drink-driving were heavily censured in law and public discourse. So, efforts to morally regulate drinking were not abandoned during this period but revised.

Keywords:   youth, Licensing Act 1961, World War Two, permissiveness, moral regulation, alcohol, drinking

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