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Restructuring public transport through Bus Rapid TransitAn international and interdisciplinary perspective$
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Juan Carlos Munoz and Laurel Paget-Seekins

Print publication date: 2016

Print ISBN-13: 9781447326168

Published to Policy Press Scholarship Online: September 2016

DOI: 10.1332/policypress/9781447326168.001.0001

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User preferences and route choice

User preferences and route choice

(p.231) Twelve User preferences and route choice
Restructuring public transport through Bus Rapid Transit

Sebastián Raveau

Juan Carlos Munoz

Juan de Dios Ortúzar

Policy Press

To design a public transport system and effectively be able to promote its use, it is important to understand the traveller’s decision making process, which is based on their preferences and perceptions. This chapter presents an empirical analysis of the problem looking at different variables, both tangible and intangible, that help to explain mode and route choices on a public transport system. It is shown that travellers appear to consider a wide variety of attributes, such as different travel time components, fares, the transfer experience involved, vehicle crowding levels, the network topology, and that they weight these differently according to their socio-economic characteristics.

Keywords:   route choice, mode choice, preferences, perceptions

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